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Susan G. Komen Race for the Cure Kick Off Party in Little Rock

Sunday event at the Promenade at Chenal shopping center.

LITTLE ROCK, AR -- The Race for the Cure is coming soon and people are getting pumped up for the event.

A kick off party took place today at the Promenade at Chenal shopping center in Little Rock.

Potential participants could sign up for the October walk/run at a discounted price, and also get in a little shopping.

Folks could also listen to music and indulge in some tasty treats.

Proceeds from Race for the Cure benefit breast cancer awareness and research.

Sherrye McBryde with Race for the Cure tells us how important the event is.

"Please register because there are so many women out there who don't have the funds to pay for a mammography and that's what we're here for. So, you support us, you support a good cause," McBryde said.

If you would like to sign up for Race for the Cure, click here

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